Key takeaways
- What it changes: what appears when someone searches for you, and how fast you know about something new.
- It cannot remove honest criticism, and anyone offering to is selling something you should not buy.
- Mostly a monthly arrangement, because reputation is a monitoring problem rather than a one-off fix. An initial audit can be a fixed-price piece of work.
- What works is responding well, publicly and promptly, and having enough accurate material of your own that one review is not the whole picture.
DECK IT, Ahmedabad, provides online reputation management for e-commerce sellers on Amazon, BigCommerce and other marketplaces: reviews, ratings and brand monitoring. Having online visibility has a direct impact on the success of your e-commerce business. Like traditional businesses, where marketing and reputation play a key role in attracting new customers and influencing the choices, Online Reputation Management also impacts the online shop. As per a survey, 70 % of consumers trust online product review and opinion-posts. Meanwhile, only 58 % of trust statements about a brand are found on its own website. It means that a significant chunk of the reviews is found on other third-party sites and applications and have the potential to influence customer choice. With our Reputation Management services, you can enhance your e-commerce business's reputation and attract more traffic. Online Reputation Management has always been an integral part of the business. The Internet has reshaped its importance, with more and more internet users using it to know about a business and use the information in making a purchase decision. While a positive reputation can help convince the customer to make a choice, the scope of having a negative review of the product and services can have an adverse effect on a customer's decision. These reviews might not always be on the merit side. Online reputation management understands the importance of what the customers come to know and perceive your business and makes efforts towards managing the reputation. We follow a proactive approach to ascertain your business's current reputation and create a plan to monitor what is being said about your business and act accordingly. There are multiple platforms which facilitate the discussion about a brand. Social media platforms, review sites, blogs etc. are few of those. Customers check out these platforms with varied intentions. Hence it is important to appeal to them in different ways. Strategy for one platform would not work effectively for others. We create alerts which provide us with information about your brand being discussed and help in monitoring them. Once it is identified, we make efforts to create a positive reputation by first removing and mitigating the negative opinions and then creating content that projects a positive reputation. We make efforts in encouraging online reviews and testimonials from your customers. What it costs to build AI clinical documentation into a hospital system: the five cost lines, a worked transcription example, and the quality work quotes leave out. Budget 15–20% of the build price a year. Here is the rupee range by build size, what an AMC covers, and how to split run from change. The five flows a manufacturing ERP must cover first, the GST and job-work rules a Gujarat factory faces, and what to leave for later.
Online Reputation Management
How does a proactive approach shape consumer perception?
What does DECK IT’s reputation management include?
How do I start improving my online reputation?
Proactive approach
Access to multiple platforms
Contact with effective influencers
A customized reputation management plan
Long-term support
What does DECK IT offer for reputation management?
Alert creation & monitoring
Social Media reputation management
Online review management
Online content creation
Press releases & PR management
Advertising and promotion
Connect with us for a Free Consultation
DECK IT’s engineers look forward to working with you.
Things we've written
AI Clinical Documentation Cost in a Hospital System
Software Maintenance Cost After Go-Live: Annual Budget
ERP for a Manufacturing SME in Gujarat: What to Cover
What reputation management can and cannot change
It changes what appears and how fast you know. It cannot remove honest criticism, and anyone promising that is selling something you should not buy.
| Can change | Cannot change | |
|---|---|---|
| Search results | Your own pages and profiles ranking for your name | What independent sites publish |
| Reviews | Whether you respond, how fast, how well | The existence of a genuine bad review |
| Awareness | Knowing within hours rather than months | Preventing criticism |
| Shape of work | Ongoing monthly monitoring | A one-off fix |
Online reputation management: questions we get asked
What can reputation management actually change?
What appears when someone searches for you, and how quickly you know about something new. It cannot remove honest criticism, and anyone offering to is selling something you should not buy. What it can do is make sure your own pages, profiles and responses are present and current.
Is it a project or ongoing?
Mostly ongoing, priced as a monthly rate, because reputation is a monitoring problem rather than a one-off fix. An initial audit of what currently appears can be a fixed-price piece of work on its own.
Can you remove a bad review?
No, and nor can anyone else except the platform or the person who wrote it. What works is responding well, publicly and promptly, and having enough accurate material of your own that one review is not the whole picture.
How do we start?
Tell us what people find today and what you would rather they found. We reply within a working day with an honest view of what is changeable.